Sony announces the A7RIV camera with a new 61 megapixel back-illuminated sensor, for $3500. Read More
announcement
Sigma has made lenses for Sony-E and Micro 4/3 mounts for years, but today they announced that they’ll finally be... Read More
In a market flooded with new mirrorless cameras, Sigma has announced the development of one that will stand out from... Read More
Sony announced a new FE 35mm f/1.8 prime lens for full frame E-mount this morning, bringing their total to 34... Read More
Canon announced a new all-in-one zoom lens for their mirrorless full-frame camera system, currently including the EOS R and EOS... Read More
The highly anticipated Tamron 17-28 f/2.8 Di III RXD lens for Sony E-Mount will be available in less than a... Read More
Though nobody will consider it a bargain-camera at $5750, the newly announced Hasselblad Z1D II 50C will cost quite a... Read More
Sony FE 600mm f/4 GM OSS This morning, Sony announced two new super-telephotos: the FE 600mm f/4 G Master OSS... Read More
Tamron’s highly anticipated 40th Anniversary SP 35mm f/1.4 Di USD lens will be hitting store shelves in just a few... Read More
Tamron announces the price of the 35-150mm f/2.8-4 Di VC OSD zoom lens Read More
Why would anyone consider buying a cheap DSLR these days? The white version looks as though it belongs in a... Read More
6.5
Long exposures can help create ethereal, dreamy images, where ocean waves dissipate into a foggy blur and even clouds in... Read More
This morning, Sony announced the 135mm f/1.8 G Master Lens, an ultra-sharp full-frame portrait lens with beautifully smooth bokeh, according... Read More
This evening, Sigma has announced that the primes in their ART series lens lineup will soon be available in L-Mount.... Read More
Yesterday, Tokina announced the latest member of their respected Opera line of lenses: the Tokina Opera 16-28 f/2.8 lens for... Read More
One of the most exciting announcements of this winter’s expo season is the Tamron 17-28 f/2.8 Di III RXD ultra-wide... Read More
Canon announced the 26.2 megapixel EOS RP mirrorless full-frame camera this evening at the lowest price of any new mirrorless... Read More
Fujifilm officially announced the Fuji GF 100-200 f/5.6 R LM OIS WR lens for their GFX medium format cameras this... Read More
